Marketing Hiring Plan Template

Hiring at speed without a process is just accelerated chaos. This template gives Heads of Marketing and CMOs a structured hiring plan built for rapid team scaling — with a 4-capability evaluation matrix (adapted from Google's Rule of 4), sourcing channel tracking, and a compliance checklist for maintaining quality across interviewers.\n\nThe Hiring Pipeline tracks every candidate from Application Received through Hired — including diversity flags for real-time pipeline equity visibility. The Capability Evaluation Matrix ensures every panel candidate is scored on the same four capabilities with evidence required, not impressions. The Sourcing Tracker reveals which channels produce qualified candidates vs. high volume.\n\nBuilt for Heads of Marketing at Series A–C companies scaling from 5 to 40 team members in 12 months.