Growth

Growth Role Onboarding Plan (First 90 Days)

Most growth practitioners in new roles move too fast. They propose experiments before understanding the funnel, build growth models without knowing CAC history, and damage credibility with skeptical stakeholders before earning it. This template fixes that. The Growth Role Onboarding Plan gives you a structured 90-day learning system built around three phases: The Past (what channels and experiments came before you), The Present (what the current NSM, activation rate, and data stack actually look like), and The Future (what growth is expected to contribute in the next 12 months). Built for Growth PMs, Heads of Growth, and Growth Marketing Leads joining Series A–C companies, this plan includes a Learning Milestones tracker, a Stakeholder Map, a Background Information Folder Index, and a 30/60/90 Day Goals sheet with success criteria and dependency chains. By Day 90: learning complete, growth model drafted, first experiment running.

Growth Role Onboarding Plan (First 90 Days)