A new kind of talent agent
The Obvious AI agent helps you research and plan months of posts, turn one into multi-platform content, and manage your creator business—all in one tab.
Join thousands of professionals using Obvious to do their best work every day
You spend more time managing content than creating it
Whatever tasks used to eat up the better part of your week, Obvious works through in minutes.
Never run out of content ideas
You're staring at a blank screen. Your audience expects fresh takes on trending topics, but you're stuck recycling the same angles everyone else is using.
Obvious surfaces trending topics in your niche, suggests angles your audience hasn't seen, and generates content concepts based on what's working.
Collaborate alongside an AI agent to do your best work every day. Have your agent work through your task list from one central tab.
Take a look at the future of content creation
Memory shared across projects
Every action the agent takes is informed by your account history and preferences you share.
Intuitive chat & artifact interface
While the capabilities Obvious brings to the table are new, the user experience is familiar and simple.
Works across your entire tech stack
Connect to 500+ tools in minutes. Your agent handles the integrations so you can focus on creating.
Your new agent’s got skills
As the agent learns about you and your workflows, it creates custom skills it can apply to future projects.
Features that drive the engagement up
Writer Pro
The world is full of AI slop. Obvious is the first AI agent that can write like you would, if you had infinite time.
Tasks
Tell Obvious your desired workflow and it’ll build it for you. Tasks you’re used to doing manually now run while you sleep.
Memory
The agent references your past conversations, uploaded files, and preferences as it works.
Analyst Mode
With Analyst Mode, you’ll have advanced analysis available on demand.
“Well that just did my job for the next two months.”
Obvious alpha user
Built to do real work
Obvious doesn’t just advise you in a chat thread. It creates whatever artifacts you need to get a job done.
Spreadsheets
Track content performance across platforms, analyze engagement patterns, manage sponsorship deals and rates, and monitor posting schedules. See what's working without drowning in platform analytics.
Documents
Write video scripts, draft captions and hooks, document brand partnership briefs, and create content guidelines. Generate platform-specific copy that matches your voice anytime you need it.
Presentations
Build media kits for brand partnerships, create sponsor pitch decks, and develop audience demographic reports. Turn your metrics into compelling stories that land deals.
Code
Build custom analytics dashboards that combine data from multiple platforms, create interactive portfolio sites, automate content repurposing workflows, and generate engagement reports. Get technical capabilities without hiring a dev team.
Boards
Organize content pipelines from ideation to filming to editing to publishing. Track what's in progress, what's scheduled, and what needs attention across every platform.
Calendars
Map posting schedules across TikTok, Instagram, YouTube, and other platforms. Coordinate sponsorship deadlines, product launches, and content series without missing windows or double-posting.
Timelines
Plan multi-part content series, visualize campaign rollouts for brand partnerships, and map seasonal content strategies. See how everything connects and when each piece needs to go live.
All your tools in one central tab
You tell the agent what tools are in your tech stack; it takes care of the integrations. Connect to 500+ tools in minutes.
Take a shortcut to audience growth
Generate Content Ideas
Content CreatorsGet new content concepts based on performance and trends
Analyze Performance
Content CreatorsDiscover patterns in your content across channels
Manage Brand Deals
Content CreatorsTrack partnerships from negotiation to reporting and invoicing
How does Obvious
stack up?
Obvious is the only AI-first workspace where an agent collaborates with you to create real, ready-to-send work product.
Obvious vs. ChatGPT
ChatGPT offers Projects and Canvas for organizing chats and editing content. Obvious creates interconnected work deliverables—workbooks with SQL, documents with charts, presentations, views—plus a dev sandbox for custom integrations.
- ✓Native artifact types (workbooks, docs, slides, views) vs. conversation organization
- ✓Direct data transformations with SQL, validation, and enrichments—no external tools
- ✓Cross-artifact relationships where docs reference sheets and charts pull live data
- ✓Custom integrations with any API via dev sandbox and secrets management, not just plugins
Obvious vs. Gemini
Gemini enhances Google Workspace with AI assistance and Workspace Flows. Obvious creates AI-first deliverables from scratch—workbooks with data ops, documents with visualizations, custom views—plus a dev sandbox for custom integrations.
- ✓AI-first artifacts designed for generation vs. AI assistance in Workspace tools
- ✓QL queries, JavaScript transformations, and validation beyond Sheets formulas
- ✓Custom integrations and code-based automation beyond Workspace Flows' no-code limits
- ✓Project-centric artifact ecosystem with typed relationships vs. Drive folders
Obvious vs. Claude
Claude offers Projects and Artifacts with MCP integrations. Obvious powers a complete work environment with interconnected deliverables, advanced data ops, real-time collaboration, and a full dev sandbox for custom integrations.
- ✓Interconnected project deliverables vs. standalone artifacts in conversations
- ✓Native SQL querying, validation engines, and schema management without external execution
- ✓Custom integrations with any API via full Linux sandbox and secrets management, beyond MCP connectors
- ✓Real-time team collaboration with presence, commenting, and version control
Obvious vs. Perplexity
Perplexity excels at research with real-time search and cited answers. Obvious transforms research into structured deliverables—workbooks with SQL, presentations, data pipelines—plus automation for web scraping and API integrations.
- ✓Research to structured deliverables (docs, workbooks, slides) vs. cited answers
- ✓SQL querying, validation, and visualizations beyond file analysis
- ✓Automated research workflows with API integrations and web scraping beyond manual search
- ✓Multi-surface workspace connecting research to execution across artifact types
Peace of mind included
We can’t promise a totally worry-free workday, but you won’t need to stress about data security.
ISO 27001
Certified
SOC 2 Type II
Certified
Data encrypted
in transit & at rest
Role-based access
controls & MFA
GDPR & CCPA
Compliant
HIPAA
Ready